Mary’s professional foundation was built over a decade of running major music education programs both on a local and international scale—where she wasn't just teaching, but designing curriculum, managing teams, engaging with parents, and producing large-scale concerts, festivals, and community events.

Mary has a wealth of experience building ground-breaking music programs from the ground up - many of which she has been scouted for.  She was responsible for as many as 30 concerts a year with hundreds of students and parents involved in each event. Mary’s work has covered everything from building robust primary vocal and instrumental ensembles in order to ensure a healthy growth of advanced ensembles in the secondary schools, ready to compete on the international stage. She’s also been responsible for directing, producing and communicating several student theatrical productions per year -  as well as organizing international music festivals for hundreds of participants and several participating schools in the international British School circuit.

Mary found herself in the marketing world when a close friend involved in the world of fine art asked for her help with managing communications for a few artists. Recognizing a gap in effective support for this specific work, she took on the challenge, and the rest is history. Word of mouth led to more opportunities, and Mary gradually found herself drawn into the Web3 space. As she immersed herself in this emerging world, she was energized by its pioneering spirit and innovative potential.

Complementing her arts leadership, she also worked in special education, where she supported neurodivergent students through individualized communication tools, sensory-based environments, and close collaboration with multidisciplinary teams. This experience sharpened her sensitivity to different needs, honed her attention to detail, and deepened her ability to listen and connect—qualities that now shape how she builds inclusive, engaged brand communities.

At 100 collectors, she draws from all of these experiences to design marketing initiatives that are thoughtful, scalable, and emotionally resonant—turning creative ideas into real-world impact.

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